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AI ToolRank
Image Generation
Design

DALL-E

OpenAI's image generation model accessible via ChatGPT and API

7.5Very Good

Ready to try DALL-E?

Plans start at $20/monthly.

Score Breakdown

Ease of Use9.0
Features7.0
Value for Money7.0
Support7.0
Overall7.5

DALL-E Pricing

ChatGPT Plus

$20/mo

Image generation included with ChatGPT Plus subscription

API (GPT Image)

Free

Pay-as-you-go ~$0.005-$0.25 per image by model & quality; DALL-E 2/3 removed from API (May 2026)

Pros

  • +Seamlessly integrated into ChatGPT Plus subscription
  • +Excellent at understanding natural language prompts
  • +Strong API access for developers building image apps
  • +Good at realistic and photographic styles
  • +No separate account needed if you already use ChatGPT

Cons

  • −Image quality not as artistic as Midjourney
  • −Limited control over fine-grained image details
  • −API costs add up at scale
  • −No standalone free tier without ChatGPT subscription

Best For

developers
ChatGPT users
marketers
bloggers

Compare DALL-E

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Ready to get started with DALL-E?

Plans start at $20/monthly.